Maruti Suzuki Indian limited is the greatest Indian automobile manufacturer company located in New Delhi founded in the year 1981 has decided to raise the price of the vehicles of their brands from January 2022. They have taken the decision to balance the impact of the rise in input costs.
Information Given By the Auto Major of Maruti
The auto major of the Maruti Suzuki has informed us that the increasing price level of the vehicles will vary from Model to Model. That means now the public will face some difficulty in buying the vehicles of Maruti but not in all the models as the price increase of all the models will not be the same.
How This Decision May Affect Its Marketing
This decision taken by the owner of Maruti might decrease the marketing level of the brand as they were increasing the prices now so as a result, not all the people will be able to afford it which will lead to a decrease in its marketing level and also now the people will prefer to buy the vehicles of other companies so it can be said that the decision taken by the owner of Maruti brand will cause an adverse effect on the brand in the market.
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